Nandita Gupta

Nandita is the Team Lead for Content Marketing at TrackoBit, bringing over a decade of experience in B2B, B2C, and IoT sectors. She has a proven track record of helping software companies evolve into well-known brands. She specializes in writing and marketing SaaS products, including Field Employee Tracking Software, Telematics Software, AI, and Geospatial technology. When she's not strategizing, writing, or leading her team, you’ll likely find her diving into a new book, exploring marketing trends, or staying active at the gym.

How Many Working Days Are in a Month on Average? The Exact Numbers

Understand average working days, weeks, and key factors to optimize shift scheduling and resource allocation.... read more
9 Super-Duper Ways to Manage Your Blended Workforce

Unfold in just 9 ways which tactical approaches, tools, and strategies can help you manage your blended workforce.... read more
What is a Battery Management System in EVs? How Does it Work

Discover how BMS in EVs operates to monitor essential battery metrics like temperature, charge cycles, and voltage to extend its lifespan.... read more
What is a Vehicle Recovery System? Benefits & How Does it Work?

Know how the vehicle recovery system works and support in tracking your purposely stolen or accidentally misplaced vehicles. Review all types too for investing in next!... read more
What is a G-sensor in Dashcams? Benefits & How They Work

Heard a lot about G-sensors dashcams? Read the ins and outs of how exactly g-sensor dash cams work and record crucial on-road events.... read more
Tips to Build a Solid Fleet Management Strategy (Beware! It Works)

Running a fleet without strategizing? You are doing it all wrong. Here, note down just 9 ways to form a spectacular fleet management strategy.... read more
Top Difference Between Sales Bonus, Commission & Incentives

Unfolding differences between sales bonuses, commissions, and incentives. Know when these three financial rewards are paid out and at what ratio.... read more
Types of Vehicles Used in the Logistics Industry

There are almost 5 types of vehicles used in the logistics industry and you are using just one kind? Explore all the types of trucks and multimodal transportation used to ensure on-time dispatch and delivery of goods.... read more
How to Track Railway Keymen Location & Routes with TrackoBit

Track railways keyman location, routes, and task progress with TrackoBit’s railway GPS tracking system. Read on what you all get. ... read more
Top Vehicle Safety Features You Get with TrackoBit

Explore top fleet vehicle safety features TrackoBit offers to protect and safeguard your fleet from theft and misplacement.... read more
What is Sick Leave? Types, Laws & Eligibility Explained

Sick leave is paid time off granted to employees. Read what is sick leave, its laws, the eligibility criteria, and how to manage it with a leave management system.... read more
What’s an Engine Immobilizer? Can it Prevent Theft?

Learn what are engine immobilizers and how they provide an extra layer of vehicle security when combined with advanced GPS tracking software.... read more
4 Common GPS Tracking Types, Features & Workings

GPS tracking can be for personnel tracking or tracking of important consignment in transit. Here are Common GPS Tracking Types that you must know of.... read more
How Fleet Managers are Using Telematics Software to Reduce Risk?

Here we’re spilling details on how having vehicle telematics software helps extend a vehicle’s life span, improve fuel efficiency, and ensure its optimum utilisation. Just so you can add costs back to the revenue.... read more
What is Dynamic Routing in Logistics? Benefits & How it Works

Dynamic routing is the best method to find the most efficient routes. Check out how dynamic routing backed last mile delivery solutions work and help improve delivery times.... read more
What is Vehicle Telematics Insurance? Features, Workings & Benefits

Vehicle telematics insurance helps price policies as per driving patterns and get discounts on premiums. Read what telematics insurance is, how it works & increases operational efficiency. ... read more
What is Employee Mileage Reimbursement? Eligibility & Calculations

Field employee mileage reimbursement is offered to field staff who spend their money on operating a vehicle for business purposes. But, is mileage reimbursement taxable? Let’s find out!... read more
5 Common GPS Tracking Device Problems – Best Ways to Fix Them!

The GPS devices are oftentimes not that reliable! Here are common GPS tracking device problems and friendly methods to troubleshoot them.... read more
Why Do Car Rental Businesses Need Fleet Management Software?

Discover how fleet management software can help your car rental business remotely monitor your rented fleet, and track their location and performance. ... read more
11 Great Tips to Manage a Fleet of Vehicles (Reduce Biggest Operational Costs)

Every fleet can use some strategic management. Here are 11 ways to manage fleet operations that slice down your operational costs and transform you into a great fleet manager. ... read more