How to Grow Agri-Input Sales with Geofenced Field Force Automation Software

Maximize Agri-Input Sales with Geofenced field force automation

Discover how geofenced field force automation software help optimise territory coverage for agri-input sales. Know it grows dealers/farmers networks.

For agri input business, selling seeds, fertilizers, and other farming products needs a strong field team. And that team comprising 100s of sales agents is hired after calculative decisions. But managing such a team is full of challenges. Don’t you feel so?

You have to track them over the phone and have to wait until the end of the day to tally their sales. This happens only when you use traditional team management methods.

However, managing field workers across large rural areas or sales territories can be tough. It’s hard to know if every store or farmer is getting a visit. There, Geofenced Field Force Automation software for agri-input makes this job easier and smarter.

Let’s learn how this geofence in Field force automation software helps maximize territory coverage for more sales.

What is Geofenced Field Force Automation Software?

Geofencing means creating digital boundaries around important locations/zones. With FFA software like TrackoField, companies can set geofence across prominent sales territories or client sites. It lets them create multiple geofences with custom names and colour codes.

You can enable them to trigger geofence violation alerts. Whenever your agro-input sales agents violate these zones, you will get an alert. It helps your business know if your team is visiting the right places at the right time.

🔍All in All!

Geofencing works like a virtual fence. When a field worker enters or leaves a certain area, the system automatically records their location. This means managers don’t have to rely on workers manually marking their attendance. It also prevents workers from marking false check-ins.

Why Does the Agri Input Industry Need Geofencing?

Why Agri-input Businesses Need Geofencing

Agri-input Businesses Benefits from Geofenced Field Visits

Field reps. In the agri input sales meet retailers, distributors, and farmers every day. However, without proper tracking, some visits may not happen. And reports shared can be incorrect.

Missing visits can result in fewer product orders. Geofencing helps by:

1. Automating Field Attendance

It helps field sales reps. to check in for the day from their designated locations without needing manual entries. It verifies and conforms to their field presence.

2. Verifying Visits

The geofenced field visits confirm that sales agents are available at the client site as assigned.

3. Better Territory Coverage

The software tracks and records that agents are visiting every store or distributor in the area as per the plan. The software helps define the territory coverage for the day.

4. Planning End Moment Requests

Managers can track their agent’s whereabouts and routes and request them to pick up last-minute tasks or visits. All after assessing their current location on the map.

5. Instant Alerts

It sends notifications if an agent misses an assigned visit. Or when they go out of their assigned area.

Without proper visit tracking, companies can lose business opportunities. Geofencing helps businesses cover more sales territories. It even enables strong dealers/buyers networks or customer relationships.

How TrackoField Helps with Geofenced Field Visit Tracking

TrackoField makes field visits simple and accurate. The platform allows companies to:

  • Track check-ins and check-outs in real-time.
  • Plan the best routes for field agents.
  • Assign territories with specific geofenced zones.
  • Get automatic reports with exact timestamps.
  • Receive alerts for missed visits/deviations.
  • Collect customer data directly through the software.

With TrackoField, businesses can track every worker’s movement without calling or waiting for manual reports. It makes sure all field agents are doing their jobs and covering the entire territory.

Benefits of Geofencing for Agri Input Businesses

Using geofencing capabilities in field force management software through TrackoField brings many benefits, such as:

1. More Field Tasks/Visits Get Done

It ensures no fake visits or missed outlets. Field agents are accountable for every visit.

2. Complete Market Coverage

Every agent’s visit is carefully reviewed. Managers ensure no visits or territory is poorly visited.

3. Clear Team Performance Tracking

Managers can see how each sales agent performs daily. All by quantifying their daily visits, activities, and sales made.

4. Better Customer Relationships

Regular visits help businesses stay in touch with dealers, retailers, and farmers. This makes them feel valued.

5. Smart Decisions are Quickly Made

Real-time data helps businesses understand customer preferences better. Agents collect field and market data that is super easy to act on.

6. Higher Revenue-led Sales

More on-time and well-regulated visits with geofences increase agri-input sales opportunities.

How Geofenced Field Visits Improve Retailer Relationships?

Retailers are key partners in the agri input business. They need regular visits for product updates, order bookings, and issue resolution. With geofenced automation, field agents visit retailers on time and provide better service. This helps build trust and ensures that no retailer feels ignored.

TrackoField also lets agents collect feedback from retailers. This helps companies improve their products and services based on what customers really need.

Min-to-min Data-Driven Insights

TrackoField generates automatic reports with detailed information on:

🔍 Number of visits per day

🔍 Time spent at each location

🔍 Distance traveled

🔍 Customer feedback

🔍 Sales orders

These reports help businesses identify the most productive agents. This further helps plan better job schedules, and routes and improve overall operations.

Conclusion

In the agri input business, meeting more retailers and farmers can boost sales. Geofenced Field Force Automation with TrackoField helps businesses run smoothly and cover all areas without missing anyone. It makes field teams more productive, builds stronger customer relationships, and helps businesses grow faster.

Ready to make your field operations smarter? Contact us to learn how TrackoField can help your agri input business grow!

Ready to map out smarter field visits

Frequently Asked Questions

  • How does geofencing improve agri-input sales?

    Geofencing in field force management software verifies agents' visits with distributors or farmers. It strikes out missed visits. It even provides real-time field activity data. This helps businesses incentivize business opportunities.

  • What kind of alerts does TrackoField provide for geofenced field visits?

    TrackoField sends alerts for:
    - Missed meeting visits
    - Out-of-zone movements
    - And geofence violations
    All these alerts help managers ensure full territory coverage and take quick action.

  • Can geofencing prevent false check-ins by field agents?

    Yes, with automated geofenced check-ins, agents can only mark attendance when entering the client site. This ensures accurate reporting. And eliminates the risks of false check-ins.

  • How does TrackoField help managers optimize field operations?

    TrackoField provides field managers with:
    - Live preview of field activities
    - Automates visit reports
    - Generates data-driven insights on sales agents' productivity, travel distance, and sales.
    This helps managers plan better work plans for the agents and ensure their maximised efficiency.

How to Grow Agri-Input Sales with Geofenced Field Force Automation Software
Nandita Gupta

Nandita is the Team Lead for Content Marketing at TrackoBit, bringing over a decade of experience in B2B, B2C, and IoT sectors. She has a proven track record of helping Read More

Never Miss a Beat

Thank you

Thank you for reaching out!
We'll speak to you soon.

In the meantime, why not find out more about us, explore
our products, or visit our blog?