Nandita Gupta

Nandita is the Team Lead for Content Marketing at TrackoBit, bringing over a decade of experience in B2B, B2C, and IoT sectors. She has a proven track record of helping software companies evolve into well-known brands. She specializes in writing and marketing SaaS products, including Field Employee Tracking Software, Telematics Software, AI, and Geospatial technology. When she's not strategizing, writing, or leading her team, you’ll likely find her diving into a new book, exploring marketing trends, or staying active at the gym.

Staff Tracking vs Employee Monitoring – How are They Different?

Staff tracking involves monitoring location and work hours, while employee monitoring includes monitoring productivity levels for in-house staff. Read on to know how two are identical yet dissimilar.... read more
What Is Shift Schedule? How to Schedule Shifts for Field Employees

Discover how types of shift schedules vary (fixed, rotating, etc.). Know how in just 3 simple steps you can simplify the shift scheduling process with a platform like TrackoField.... read more
What Causes Overstaffing? 8 Effective Ways to Deal With Overstaffing Problems

Overstaffing bleeds profits! Know what causes overstaffing and which 8 smart and strategic ways like targeted hiring, and data-driven schedules can help combat overstaffing problems. “Save big, hire wise”! ... read more
How to Track Employee Performance? 5 Ways Revealed

Discover in this piece the 5 best ways to track employee performance to identify underperformers, overperformers, and outliers.... read more
10 Best Dash Cam for Vehicles – With Quality & Affordability

Here are the top 10 high-end, reasonably priced dash cameras for vehicle tracking. Which one is the best choice? Let’s find out!... read more
Adverse Impact of Inflation on Delivery Services – How to Mitigate it?

Discover how inflation affects delivery businesses’ logistics and supply chains. And learn how last-mile delivery software helps keep margins intact even during a booming period.... read more
Top 12 Google Map Alternatives – Offering Precise Navigation

Explore our best picks for 12 free Google map alternatives that offer accurate and secure location and navigational solutions. ... read more
10 Best Expense Management Software for 2024 – Try Demo Of!

Manage your finances with these top 10 expense management software picks—simplify expense tracking, management, and reimbursement to empower financial control.... read more
Only 5 Ways to Stop Diesel Theft! Time to Save Money

Experiencing constant diesel theft from your fleet? Or fearing one day you might? Here are 5 smart ways to stop diesel theft (without delay). Act before you are required to react.... read more
6 Types of Vehicle GPS Trackers – For Fast & Accurate Tracking

Here are the top 6 GPS trackers that help ensure real-time visibility and safety of the fleet with precision and accuracy. ... read more
How Does Expense Management Software Work? (What to Expect)

Discover how expense management software works to streamline the expense-claiming process with seamless evidence upload. Is it better than traditional methods? Let’s find out!... read more
Top 6 Methods to Track Field Employees (Goodbye Idling & Rising Costs)

Explore just 6 quick methods to track field employees. Say goodbye to idling and time theft with market-trusted employee monitoring software – TrackoField.... read more
Top 8 GPS Jammers Myths Busted – For Full & Final

8 Myths around GPS jammers busted in this piece! Are they legal to use, costly, and easy to own? Find your answers within 5 minutes!... read more
5 Common Delivery Problems – Pro Tips to Solve Them

Explore 5 common delivery problems that are common but concerning. Avoid these challenges before they occur with the best last mile delivery software like TrackoMile!... read more
Field Order Management Software – Automate Order Placing

Discover how order management software helps track, place orders, and optimise all order data from a single dashboard — without delay!... read more
Why ePOD in Logistics and Supply Chain Management is Important?

Read how ePOD in logistics and supply chain helps validate deliveries by creating accurate invoices while eliminating claims.... read more
Field Service Management Market Size & Latest Trends for 2024

Discover which top field service management market trends businesses need to embrace to streamline operations and customer experiences. ... read more
10 Trends in the Telecom Field Service Industry – What’s New?

Explore which upcoming trends in the telecom field service industry will help address customers’ grievances and improve security for telecommunications.... read more
Top 5 Supply Chain Technologies Boosting eCommerce Industry

Read which top 5 supply chain technologies are worth adopting for eCommerce brands like yours in 2023 to increase efficiency, resiliency, and responsiveness.... read more
What is Delivery Speed? 6 Ways to Achieve Fast Delivery Speed

If you are a logistics or delivery business, read these 6 tips that can help 5x grow your delivery speed.... read more