6 Signs Your Agri Input Business Needs Field Force Automation

6 Signs Your Agri input Business Needs Field Force Automation

Don’t let inefficiencies cost you farmers’ trust! Automate field sales, track teams live, and grow your network faster with field force automation.

Are you still running your agri input sales team the old way?

You see lots of scattered data, missed follow-ups, and delays don’t just slow you down—they cost you farmers trust and sales eventually. Agri input market is growing at a CAGR of 4.6%. during this time, you cannot just sit and wait on to lose farmers onboarding opportunities.

You definitely need Field Force Automation Software for agri-input. It will help you track field teams on a hunt to collect farms/farmers data. And will speed up your farmers onboarding process.

If managing your team feels like chaos, it’s time for a change. Here are 6 signs your business needs FFA—right now!

6 Signs Your Business Needs Agri Input Field Force Automation Software

Here are just 6 problem statements describing your business cannot do without field force automation software.

6 Signs Your Agri-input Business Needs Automation

6 Signs Your Agri-input Business Needs Automation

Sign 1 – You Lack Real-Time Visibility Over Field Sales Operations

One of the biggest challenges in agri input businesses is managing geographically dispersed sales teams.

Without live visibility of field agents daily visits and activities, it’s difficult to monitor:

  • How many farmers or retailer they visited
  • If the planned visits are even happening

This lack of transparency is the real reason why your growth is limited and decision making isn’t quick.

🏆The Solution

Field force automation solutions provide GPS-based location tracking and live status updates. As a manager, you can monitor every assigned field executive out for farmer onboarding or data collection. You can check their on-duty status, current location, tasks updates, progress — all in real time.

This helps you with better accountability and maximised productivity from your allocated staff. Having agri input field force automation software is a must.

Sign 2 – Inconsistent Retailers & Distributors Coverage

Your agents use traditional & manual reporting or spreadsheets to map retailers and distributors orders for your agri input products. Oftentimes, it results in poor orders  entry, no live visibility of active orders and stockouts (by the time your agent report orders requirements). Or most of all, your agents miss out on visiting the required vendors.

The result? This leaches out your potential buyers’ trust. You feel you stayed behind in covering the market.

🏆 The Solution?

When you choose FFA, you can set up reminders for upcoming visits and follow-ups. Also, you can leverage its in-built sales order management system to enable sales agents to digitally record the orders and get notified on every order taken in run-time.

Moreover, with it, you can also prioritize high-value customers. This will enable your field agents to focus on key accounts without missing critical visits.

Sign 3 – Manual Farmer Onboarding & Document Collection

Collecting orders manually on paper or through phone calls consumes your agents’ time. But more than that, it also increases the chances of incomplete or faulty data entries. Moreover, without the lack of a centralized system, it get difficult to look into the big data and fix sales and marketing efforts.

🏆 The Solution?

Field force automation software like TrackoField allows on field agents to gather data related to farmer onboarding and farms data – all digitally and centrally. Using custom forms and fields attached to tasks, agents can collect data. These agents can share the forms via custom links and QR codes to each farmer and allow them to fill the data as required.

Managers can customise the forms with 10+ style formats. And input any variable or input fields they want to extract from the farmers. It could be harvesting cycles, pesticides usage, crop usage or as basic their contact information.

Sign 4 – Poor Farmer/retailer Mapping for Demand & Distribution

Agri input businesses without any automation-aid struggle with poor farmer and retailer mapping. They have no visibility on potential market, buyers and dealers network. The data their agent share manually is often incomplete or unorganised. This increases operational costs, missed sales, and causes overstocking, shortages, and wastage as well.

This slows down the market reach and adds to Inefficient supply chain distribution.

🏆 The Solution?

But with agri-input field force automation software, it’s easy to spot the agents live on a map. It gets easy to identify and spot active farmers, farming, retailer distribution zones. No more agents lying about their visits.

More than that, you can clean and organise data from farms and farmers, without any scope of error.

Sign 5 – Difficulty in Performance Evaluation

It is getting tough to evaluate the performance of product and marketing teams. It is becoming a time-consuming and error-prone task. Without proper performance tracking tool, you find it difficult to reward top performers or identify underperforming ones.

🏆 The Solution?

With automated platforms like TrackoField, you access automated-generated performance reports based on daily tasks, visits, target vs achievements, and farmer onboarding data.

This simplifies the evaluation process. On top of that, it also helps in creating a transparent incentive structure that can motivate your team to work harder.

Sign 6 – You Lack Data-Driven Insights for Decision Making

Data is the backbone for agri-input sellling businesses. Without proper tools to collect, analyze, and visualize data, you can see lack of informed decisions. Agri input companies need insights on product demand, zones, farming practices, farmers’ interests or preferences to optimise their process or operations.

stock availability, and customer preferences to optimize their operations.

🏆 The Solution?

Field force automation platforms offer real-time dashboards and analytical reports, providing valuable insights into total farmers onboarded, their farming practices, licenses they have, and the preferences they have.

These data-driven insights help managers make strategic decisions and identify growth opportunities faster.

Final Words!

If your agri input business are witnessing these signs, it’s clear it’s time to adopt field force automation. With platforms like TrackoField, you can significantly enhance your field operations. And top of that, improve your efficiency, transparency and teams’ productivity.

From live tracking and digital farmer onboarding and data-driven insights, you get every aid that’s needed to stay ahead. While you focus on increasing your manufacturing and supply chain, we will help you get every farm and farmer data that matters.

Don’t let operational inefficiencies hold your agri input business back. Take the first step towards digitizing your field workforce and unlock new levels of growth and performance.

Interested in transforming your agri input business with TrackoField? Get in touch with us today!

Explore TrackoField’s Potential!

FAQs

  • When to choose field force automation for agri-input?

    You must choose automated tracking tools when you are tracking field marketing and data collection teams. And want to improve the accountability, follow-ups and speed up farmers database.

  • What are the benefits of using field force automation software for agri-input?

    The benefits of field force automation for agri-input includes:
    - 80% more on-field visibility with live updates.
    - 100% digitized field job scheduling & task management
    - 2x faster agro-input sales tracking & management
    - More optimised teams’ location-based attendance
    - Accurate lodging of farmers and farming practices data
    - Fasttrack communication between field & office teams
    - More saving on redundant jobs, efforts & costs.

  • Who all can use field force automation software for agri input?

    The following stakeholders can use TrackoField’s FFA software:
    - Agri-input manufacturers
    - Distributors
    - Retailers
    - Sales teams
    - And agribusinesses

6 Signs Your Agri Input Business Needs Field Force Automation
Nandita Gupta

Nandita is the Team Lead for Content Marketing at TrackoBit, bringing over a decade of experience in B2B, B2C, and IoT sectors. She has a proven track record of helping Read More

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