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Grow Agri-input sales and expand farmer database with TrackoField’s Sales Order Management module.
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Agriculture is one of the strongest pillars of the Indian economy. Government policies, production capabilities, and export performance play critical roles in this. Yet Agri-inputs remain central to strengthening resilience and success of every harvest. But, distributing these inputs across vast geographies remains a challenge.
Agri-input brands need speed, traceability, and a trusted sales workflow. These are things which manual processes hardly support today. Reaching farmers in remote locations requires large and complex distribution networks. Due to this, high-quality products often struggle to reach the right markets at the right time. This creates heavy operational strain. The Agri-input businesses are thus undergoing a paradigm shift in technology adoption. They are re-thinking sales order management software and field operations.
Let’s dive deeper.
Agri-input sales teams operate across vast rural areas. Distributor reach, demand visibility, and on-ground order collection are not collated. It becomes hard to trace activities like tasks and orders of sales teams with transparency. Let’s see the roadblocks:
On-field marketing agents are the backbone of Agri-input businesses. They are the ones who improve penetration in the most rural regions with the following:
Without an agriculture sales order management system, increasing field coverage is tough. Agri brands managers might not be able to track and monitor visits and data collection.
Sales agents travel long distances between remote areas, retailers, and distributors. So, it becomes necessary to track tasks and orders. Otherwise, managers might not be able to identify gaps or analyze productivity. Without complete real-time order visibility, teams might lose their efficiency. This leads to missed opportunities and inconsistent market performance of Agri-input companies.
Your field agents could exaggerate travel distances and submit higher fuel costs. Such false claims might go unnoticed, leading to expense leakage and budget crunch. Managers might not be able to monitor the costs or mark permissible allowances.
In rural distribution networks, sales teams often end up collecting orders manually. This means via WhatsApp and calls. These often create inconsistencies and delays in passing the right information ahead. Manual processes also limit real-time tracking of demand patterns. This makes it tough for Agri-input companies to plan inventory or refill stocks at the right time. This results in stockouts during peak seasons.
When orders are manual, field executives might inflate numbers to meet their targets. These discrepancies lead to wrong dispatches and demand projections. Ultimately, Agri-input businesses bear the costs of returns and reassignments. This could be corrected with SKU-level order accuracy and validation.
But, accurate and faster fulfilment is non-negotiable. The good news? An agriculture sales order management system like TrackoField helps close gaps. It becomes easier to align agro-input teams across farmers’ locations and dealerships.
Learn in detail.

Signs your Agri-Input Business Needs a Sales Order Management Software
We offer an Agri-input field force automation built to streamline sales operation. This is done with data-driven order monitoring. Seeds sellers, fertilizer companies, and agro-chemical makers get focused solutions. They have seen about 20% increase in sales officers’ productivity. Also, a 30% improvement in overall efficiency.
See the top features of TrackoField’s sales order management solution. It will help you know its impact on your Agri-input workflow. Keep reading:
Geo-verified attendance marking is available with TrackoField. The software automatically marks attendance when employees reach the assigned client site. AI face attendance adds a layer of security to remove the risks of proxy attendance.
Both planned and ad-hoc tasks can be assigned to the field sales agents. Workflow can be checked and analyzed to produce task reports.
Managers can get reports on individual performance and sales team.
TrackoField offers advanced analysis of teams and tasks. For example, managers can pick the best performing and most-travelled executives.
Managers can check real-time battery network status of every field sales agent. They can verify whether the reason behind their unreachability was a dead battery.
Managers can track real-time status of orders. These are received instantly within a matter of a few seconds for quick decisions. Altogether, Agri-input businesses can ensure ad-hoc order placements and faster processing.
Selective order display is available based on location, teams, product category, and individually. Custom pricing and discounts are also available for complete flexibility.
Managers can track the real-time movement of field employees. TrackoField sales order management software can trace the paths without draining phone batteries.
Now let us see how exactly these are helpful for your Agri brand.
TrackoField brings structure, visibility, and control to the entire Agri-input sales process. Companies can ensure the right demand capture and timely visits. This ensures a transparent and focused order – especially during peak agricultural seasons. Below are a few top ways in which TrackoField helps. Keep reading.
Managers can check daily visits, routes, targets, and closed deals of their field staff. This ensures complete transparency between farmers and client visits. Order updates are also received instantly for quick decisions.
Overcome poor connectivity when field sales are in low or no network zones. All data syncs once the internet is restored for an uninterrupted workflow.
Managers can add unlimited fields to the default format. You can pick from 10+ field styles to edit pre-existing forms or create new ones.
TrackoField acts as a one-stop solution! It integrates well with CRM and LMS to save time and resources. The Me and My Team app is also built for both executives and managers to store all data in one place.
This helps managers plan, optimize, and execute their market visits. This can be done across villages, retail points, and distributors. With clear schedules and real-time visibility, Agri-input companies can increase productivity.
Managers can create a structured journey plan for their sales executives. This helps them cover markets systematically for a more automated model of operation.
You can upload product catalogues, allow sales agents to place orders, and generate invoices. everything via one app.
Field operations span remote villages, channel partners, and seasonal demand shifts. No wonder, modern Agri-input companies are adopting digitization to reduce operational friction. The best way is to integrate automation-driven sales order management software like TrackoField. Automation saves time and optimizes the entire process. Right from order taking to order delivery. There is greater accountability among field reps along with better stock planning. Companies can lower leakages and boost revenue predictability.
TrackoField’s order management software brings activities together onto a single, reliable platform. This includes daily visits to order capture. This single source of truth empowers Agri-input sales businesses to scale faster. They also stay compliant, and make smarter, data-driven decisions.
TrackoField helps Agri-Input companies streamline order management with automation-driven sales order management software. It optimizes order taking to delivery with remote task allocations and custom forms. Others include geo-fenced sales territories, on-the-go real-time order tracking, and distance travelled reports.
Yes.TrackoField is suitable for seeds, fertilizer, and crop protection companies. Additionally, the software also works well for agro-chemical makers and Agri-tech platform owners.
Yes! TrackoField’s sales order management module works in both ‘low network’ areas and ‘no-network’ ones. Managers can track attendance, task status, and travel history even during poor connectivity. All data syncs when the internet is back to ensure uninterrupted workflow.
Shemanti is a Content Marketing professional with 7+ years of experience in shaping credible narratives across B2B products. As the Content Team Lead for TrackoBit, TrackoField, and TrackoMile, she br... Read More
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