7 Best MR Reporting Software For The Pharma Industry

Here are the best MR reporting software that will help you to better manage your medical representatives and ensure visibility of their activities.

Medical representatives, or MR, are essential to the pharma industry as all sales depend on them. Their job is to visit clients in hospitals or clinics to sell or promote medical products.

MRs deal with doctors, pharmacists, technicians, etc, and need access to an extensive product inventory. This necessitates the use of an automated MR reporting software system. This tool can streamline all field operations, allowing MRs to focus on their core sales tasks.

But it’s important to choose the right solution that fulfils all your business needs. On that note, we bring you the following list of 7 top MR reporting software for pharma industry.

What Is MR Reporting Software?

Medical representatives (MR) are executives who pitch or sell products on behalf of pharma or healthcare companies. It’s a sales-based job and most MRs work remotely. As such, good management is a must for ideal customer service and maximum revenue.

This is the job of MR reporting software. It lets managers track MRs’ activity in real time and automate all field operations. The software helps to optimise resource usage and boost employee productivity.

Why Do Pharma Industries Need MR Reporting Software?

For pharma companies, two things are most important – sales and customer relations. And in any sales job, managers often deal with a large number of orders and employees daily. It’s not productive to manage your medical representatives without an automated solution.

Thus, using an MR reporting system is necessary to improve revenue and customer service. The software helps you retain and convert new clients for your business.

But how exactly does MR reporting software for pharma industry work? Well, it’s equipped with the following useful modules. These ensure an undisturbed workflow and help meet the business objectives quickly.

1. Task Management

The foremost benefit of any MR reporting solution is task planning and scheduling. The software lets you:

• Schedule tasks in advance.
• Plan out the sequence of client visits.
• Create, assign, reschedule and modify tasks remotely.
• Track task status in real-time.
• Send instant alerts and notifications to medical representatives.

2. Informational Dashboard

Managers using MR reporting software can access an analytical and informative dashboard. It provides real-time updates about the on-ground activities of medical representatives. You can view and track some must-have metrics and KPIs for field service like:

• Location and activity status
• Task status
• Shift and Schedules
• Attendance record
• Total orders created
• Daily expense totals

3. Accurate MR Reporting

The time to prepare and submit reports can be saved using MR reporting software. It automatically generates all necessary reports used in the pharmaceutical industry. These include:

• Call reports
• Attendance and leave reports
• Doctor visits
• Employee activity reports
• Expense reports of each medical executive.

The software can get it all done in minutes. Using it also eliminates waiting for quarters before drawing up the reports. Instead, the software does it in real time. Plus, the pharma company leverages automation to get the administrative work done quickly.

4. Data Analysis

Pharma employees’ data can be easily monitored with medical representative reporting software. The software can effectively help in improving the pharma sales force. It tracks the locational details of the field agents in real-time, which helps to improve and optimise their deployment.

Plus, MR reporting software’s geotagging feature brings transparency and accountability. It reduces the chances of false reporting. The GPS tracking ensures that the medical representatives visit the doctors. Also, technological advancement allows you to manage your sales force activities and form monthly schedules in advance.

List Of 7 Top MR Reporting Software for the Pharma Industry

In this day and age, it’s important to get ahead of the competition and adapt to the latest trends. As such, you need the best MR reporting solution with advanced features like automation, AI-based data analysis, and more. Here are the 7 top MR reporting software for pharma industry along with their key features.

1. TrackoField

TrackoField is one of the best field employee management software in the industry. It offers various solutions capable of untangling all the knots of your pharma sales.

TrackoField also doubles as an efficient cloud-based order management software. Plus, it helps track and monitor field employees like medical representatives, serving as an effective MR reporting system.

Field Operation Management: TrackoField offers complete transparency of the on-ground activities of MRs. With real-time data provided by the software, you have much more control over your field operations. You can locate your staff, track their sales quota and timestamps at each vendor. Additionally, its automated solutions and reports help ensure client satisfaction and retention. The software also consists of collaboration tools like:

• Voice note feature in the task module to convey important updates or instructions to field agents.
• In-app messaging for seamless exchange of information between field and office teams.

Order Management: The ROI of promotion and pitching depends on the sales orders. Medical representatives have to maximise their sales and convert new clients. TrackoField offers an order management solution for this purpose. It allows medical representatives to:

• Take orders on the go, which will be visible to the managers instantly
• Add custom prices and discounts for select customers
• Manage refund amounts
• Get quick approval from managers on order quantities

Medical Representative Support: TrackoField also focuses on the requirements of the MRs. It features an intuitive interface, is easy to use and offers an in-built chat box. MRs can easily connect with their superiors in real time in case of queries. Plus, the software is cloud-based, allowing medical representatives to access data anytime, anywhere.

2. Ammras

Ammras is an innovative MR reporting tool. Using it, sales representatives can access the right data at the right time. It gives life sciences companies insights, clarity, and guidance to deliver the correct information. The software does so by:

E-Detailing System: Through it, MRs can prepare and present captivating presentations to clients in a few clicks. Additionally, you can attach facts and deep analytics to your client interaction with it.

Simplify the Target: The software helps the sales force recognise potential clients and doctors. Through the Pharma Survey Module and its analysis part, MRs can identify the potential in the market and the clients willing to use them.

3. Sales Babu

Sales Babu is a CRM software used in the pharma industry. Using it, you can cover many customer-related processes essential to the pharma industry. It allows pharma companies to improve their strategies and structure. The data management done using it can help your employees while dealing with their clients lucratively.

Doctor Management: Managing appointments with doctors is easy with this software. It helps to maintain a list of doctors, their specialities, contact numbers, visit timings, products, etc., in the master database.

Sales Force Automation: Pharma companies should constantly optimise their sales strategies and resources to increase their ROI. Pharma sales force automation software streamlines sales activities by timely delegating tasks, real-time reporting, and follow-up reminders.

4. Salestrip

Salestrip SFA is a notable Pharma CRM software. This software specialises in sales force automation and effectiveness software. The software ensures that all activities related to sales reporting comply with relevant laws and regulations.

Custom-built Analytics Dashboard: It will provide powerful insights to medical representatives, which will help in increasing their sales. Through the information, MRs will be able to connect with more leads, and managers will be able to track real-time activities.

Read More: Workforce Management Software Automation Helps Medical Industry

5. Marg

Marg MR reporting software is all about increasing the productivity of medical representatives. It allows MRs to submit DCR online with details, orders booked and products discussed, etc.

Product Order Booking: Marg provides a well-structured product order booking system to ensure efficient sales activities and increase customer satisfaction.

Primary and Secondary Sales: It automates and monitors primary and secondary sales, which entails interaction with the doctors and different sales points.

6. Gofrugal

Gofrugal is designed in a manner that will not only bring ease of managing of MRs but also bring effectiveness to the employee’s dealing as well. With Gofrugal hierarchy of teams can be customised like area sales manager and regional sales manager for approvals.

Track Approvals: MRs can track real time status of approvals and view pending approvals of sales orders on the mobile app. Even track the status of each sales order on the app as well as in the POS system.

Customer Management: Salesmen can create new customer profiles and save addresses. Furthermore, you can segregate your customers based on region and districts. You can even assign separate MR for each doctor or clinic for a better experience.

7. SaneForce

SaneForce will push your medical representatives’ efficiency to the next level. It is a field force automation software solution targeted towards pharma companies. It utilises automation technology and reduces manual tasks. It streamlines offline reporting and is compatible with all call-reporting software.

Journey Plan Scheduling: Managers can manage each MR’s schedules using automation. This will greatly reduce manual paperwork, which speeds up the procedure.

Expense and Claim Management: MRs using the software can rapidly record, claim, and authorise charges on the fly. Managers can keep track of costs and claim effortlessly, thanks to SaneForcel.

Why Should You Choose TrackoField as Your MR Reporting Software?

Managing employees is no easy feat. Especially when your employees happen to be MRs. They are directly responsible for customer service and revenue. But you can’t buzz over your field medical representatives all the time.

You need a solution to automate their day-to-day tasks and minimise repetitive jobs. This is where TrackoField comes in! It is one of the best MR reporting software for pharma industry.

Key features of TrackoField

TrackoField offers automated solutions like:

1. Leave and Attendance Management: This eliminates the need to commute to the office daily. MRs can automatically punch in from the geofenced task site itself.
2. Task Management: It helps optimise MRs’ workflow. Managers can better schedule and assign tasks and track them in real-time. There is the option to upload tasks in bulk and schedule them in advance. Plus, medical representatives can also self-allocate tasks if needed. Any update on any task is notified to managers and MRs through reminders and alerts.
3. Order Management: It is perhaps the main job of a medical representative. They have to remotely create orders and access product inventory. TrackoField ensures quick and easy order creation on the go. It also lets you adjust prices, offer custom discounts and create custom order categories.

In addition, TrackoField also offers several miscellaneous benefits like:

• 50+ reports on task, orders, activity trends
• Third-party integration with 200+ internal HRMS, CRM, ERP apps
• Scalability to grow as per business strength, size and database
• Customisable workflow using custom forms, fields & approval hierarchy

Wrapping Up!

For a pharma business, the key to successful doctor interactions, converting new clients, and surpassing sales targets – is your MRs. But it is easier said than done!

It is important to support your MRs and optimise their field jobs. Your key goal should be to ensure simplified workflow to reduce delays in reaching task site and efficiently manage sales orders. This is achievable by implementing the right MR reporting software for pharma industry.

One such software is TrackoField. It manages MR sales orders, tasks, attendance, expenses, and more. Use it to streamline your field MR operations.

• What is MR reporting software?

  Medical Representatives work to sell or market products for pharma or healthcare companies. MR reporting software manages these employees’ attendance, orders, expenses, tasks and performance.

• What are the benefits of implementing MR reporting software for pharma industry?

  MR reporting software offers numerous benefits to pharma sales executives. It helps to:
  - Schedule, create, and modify MRs' tasks.
  - Manage inventory of products.
  - Allows quick access to the customer list.
  - Enables easy order creation.
  -Tracks MR performance & productivity.