What is Route Mapping – Learn Its Significance, Working, and Benefits

what is Route Mapping Applications and Benefits

Get all your queries related to route mapping answered in this blog – Definition, applications and route planning software vs. route mapping software.

Have you ever wondered how your food orders reach you on time, how emergency respondents find their way so smoothly, or how smart city planning and execution happen swiftly?

Well, whether you have or you haven’t, these questions will find their way to you in this blog. 

What is Route Mapping?

Route mapping refers to the process of visually depicting a particular route or trip on a map, often involving waypoints, landmarks and other geographical data. The aim is to provide a clear, interactive, and spatially accurate representation of a route’s course.

Route mapping solves puzzles for various sectors via navigation, travel planning, and logistics visualisation.

Unlike route planning software which focuses on optimising logistics, and efficiency, route mapping software’s primary role is to create visual and understandable maps. 

Why is Route Mapping Important?

The importance of route mapping is not only limited to the technological sphere, it has a deep-rooted significance in our day-to-day lives. It’s our digital companion for navigating the modern world. How?

Let’s find out!

  • Easy Navigation for Daily Commute: It helps find the shortest and quickest routes between points A and B, saving time and fuel. 
  • Route Optimisation for Delivery Services: Route mapping lays the foundation for reverse geo-coding, finding the nearest vendors, predicting ETAs, and more. 
  • Planning Travel Itinerary: Would planning trips be possible with route mapping software? They enable discovering hidden gems, planning itineraries, and navigating unfamiliar destinations.
  • Prompt Response During Emergencies: Emergency services rely on route mapping to reach crisis scenes swiftly. It’s a lifeline for saving lives during accidents, natural disasters, and medical emergencies.
  • Urban Development Projects: Forget about you and I, big MNCs rely on route mapping for infrastructure planning, urban development projects and implementation of government schemes. 

In terms of industrial applicability, the importance of route mapping lies in its capacity to unleash operational efficiency. In this time and age where swift deliveries are a top priority for customers, devising the most streamlined route from point A to B is of utmost importance. This efficacy goes beyond mere time-saving; it includes fuel usage, and optimal resource usage, thereby, enhancing customer experience. 

How do you think New Delhi traffic police could manage a smooth sail during the G20 Summit? Modern-day route planning involves software-aide for efficiency and accuracy and so did Delhi traffic police and other authorities involved. 

Route Planning during G20

How Does Route Mapping App Work?

Route mapping apps like MapQuest and Mapbox work by leveraging extensive geospatial data, advanced mapping technologies and user-friendly UI to provide navigation and mapping services.

Their major operating space is B2B where various enterprises integrate their mapping services into their system. Let’s break it down for you to understand things better.

Data Compilation: Route mapping software platforms rely on mapping providers, government agencies and user-generated content for sourcing data.

Routing Algorithm: The entire concept of route mapping stands on the foundation of routing algorithms based on factors like distance, traffic and user preferences.

Map Rendering: The rendering engines convert the raw data into visual maps and display buildings, chosen routes with landmarks, points of interest and other utility centres.

Customisation: Most route mapping software allow businesses and developers to customise their maps to suit their needs, adding additional layers, markers and annotations.

Easy Integrations: Their integration with other software, or mobile apps offering location-based services is possible via APIs and SDKs.

In a nutshell, route mapping software offers route and map-related services inclined more towards visualisation rather than real-time optimisation and planning. However, some route-mapping software provide route-planning solutions too, blurring the line between the two.

Key Features of Route Mapping Software

What are the factors and features of route mapping that build such crucial routing software brick by brick? Let’s find out:

  • Route and Map Visualisation: The core competency of route mapping software is route visualisation – displaying routes with waypoints, directions and relevant structures/landmarks. 
  • Interactive and Intuitive Maps: Unlike physical maps, you can zoom in and zoom out to verify whether you are on the right route and whether the structure along the way is a hospital, a monument or a building. 
  • Routing and Navigation: Route mapping software provides multiple routes and turn-by-turn directions, guiding users with clear instructions to travel from point A to point B. 
  • Geospatial data layers: Some advanced route mapping apps offer additional data layers such as topography, weather, and terrain information to enhance ETA predictions, route planning and vehicle safety. 
  • Custom Mapping: Most route mapping software providers allow map customisations to meet their business-specific needs. Adding POIs, landmarks, annotations and other data layers, making it adaptable for various purposes. 
  • Global Coverage: Route mapping software usually comes with worldwide coverage in terms of map, routes and geospatial data. This makes it a valuable resource for international brands and MNCs.

Top 10 Last mile Delivery Software in 2023

What Are The Benefits of Route Mapping Software?

Route mapping software yields versatile benefits. Individuals enjoy efficient navigation with optimised routes reducing travel stress. Planning vacations with ease, discovering nearby attractions and navigating unfamiliar places are some other benefits that users may enjoy. 

Its advantages extend to emergency situations too. Immediate first aid response, arriving at the accident location on time and potentially saving lives.

The benefits of route mapping software seem more practical when location-based service providers such as food delivery apps, route planning software, city planners and cab services. Fleet management software and logistics companies integrate route mapping for efficiency. These advantages cover various domains, fostering business partnerships that enhance performance. 

Wrapping Up

If I put it in straight words, route mapping software is the unsung hero of our daily lives that works in the background for various location-based services apps that we use.

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Frequently Asked Questions

  • How Can I Map a Route on Google Maps?

    1. Open the Google Maps app or website.

    2. Enter your starting point and destination in the search bar.

    3. Click "Directions."

    4. Google Maps will display the route with options for driving, walking, or public transit. Choose the one that suits you.

    5. Click "Start" or "Directions" to get a turn-by-turn navigation.

  • What Is the Best Route Planner for Multiple Locations?

    One of the best route planners for multiple locations is TrackoBit. It's designed for fleet businesses and offers advanced optimization features. Another option is TrackoMile which provides efficient multi-stop route optimisation for last mile delivery providers. Additionally, TrackoField is ideal for sales teams with a focus on optimizing routes for field visits.

  • How Do I Map a Route with Multiple Addresses?

    1. Open a routing or navigation app of your choice.

    2. Feed in the starting point and the destination.

    3. Click on 'add stops' (on Google Maps).

    4. Add waypoints in between.

    5. Click on submit.

What is Route Mapping – Learn Its Significance, Working, and Benefits

Diksha Bhandari

Currently creating SaaSy content strategies for TrackoBit and TrackoField, this content professional has dedicated a decade of her life to enriching her portfolio and continues to do so. In addition to playing with words and spilling SaaS, she has a passion for traveling to the mountains and sipping on adrak wali chai.

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